The power of Amazon is difficult to ignore in the midst of the shift in consumers moving from in-store shopping to online shopping. Digital Diary reports on why all brands need to incorporate Amazon into their business strategy to sustain competitive advantage at the end of 2018.
Tag: Transformational CMO
Yes, as you already know, it is the era of digital transformation. So, how digital transformation is affecting the role of the C-suite in the marketing industry? Read and find out!
Customer experience is not a new concept. In this blog post, Digital Diary writes on why brands and marketing leaders should embrace experiential marketing in the digitally connected world.